All your Instagram comments, handled — by hand when you want, automatically when you don't
Pick a post, see its comments, reply / hide / unhide / delete. Set a keyword and the reply happens by itself, with a DM behind it.
First month of Starter free, no card. Then code LAUNCH100 takes ₹499 off your first payment.
Overview
The Instagram app shows comments one post at a time and buries the ones that matter. ViralDM's Comments page lists your posts, opens the comments of any of them, and gives you the four actions Instagram's API allows on your own media: a public reply, hide (the commenter still sees it, nobody else does), unhide and delete. Next to it, keyword automations answer the questions you get every day — "price?", "link?", "available?" — with a public reply under the comment and a DM with the details, in the language the person wrote in. Rude or spam comments can be hidden automatically by AI Comments.
How it works
Comment manager, in detail
By hand
Dashboard → Comments → pick the account → click a post in the grid. Under each comment: Reply (public, appears on Instagram within seconds), Hide, Unhide, Delete. Hidden comments stay on screen greyed out with a badge so you can bring them back.
Automatically
Dashboard → Automations → new automation → trigger "comment on post" → keyword such as price → write the public reply and the DM. Bind it to one post, to posts you have only scheduled (they go live together), or to all posts. The humaniser adds a natural delay and keeps inside Meta's limits.
How it compares
ViralDM vs Instagram app
What you get with ViralDM’s Comment manager, next to the way most people handle it today.
| Feature | ViralDM | Instagram app |
|---|---|---|
| Where | ✓One panel for every post and account | Post by post in the app |
| Actions | ✓Reply, hide, unhide, delete | Same, one at a time |
| Automatic answers | ✓Keyword → public reply + DM, in 9 languages | ✗ |
| Spam | ✓AI hides it for you (optional) | Manual |
| Multiple accounts / clients | ✓Switch in one dropdown | Log out, log in |
Does hiding a comment delete it?
No. A hidden comment stays visible to the person who wrote it and to nobody else. Unhide restores it. Delete removes it for everyone.
Can I manage comments on other people's posts?
No — Instagram's API only allows managing comments on the connected account's own posts, and that is all ViralDM does.
Is this the official Instagram API?
Yes. The Comments page uses the Instagram Graph API with the manage-comments permission on a connected professional account; nothing is scraped.
Try it on your own account
Your first month is free, no card needed. Then code LAUNCH100 takes ₹499 off your first payment.