Connector guides: how ViralDM works with your apps
Every connector in plain words — what goes from ViralDM to your apps, what comes in, and exactly where to find each key or ID.
- Productivity
- Google Sheets, Notion, Airtable, Mailchimp, ConvertKit, Zoho CRM, HubSpot
- Alerts
- Slack, Discord, Telegram
- Sell & book
- Razorpay, Shopify, Calendly, Meta Conversions API, Google Calendar, Meta Pixel
- Grow
- YouTube, Daily Trends, Growth Coach, Telegram Channel, Pinterest, Google Search Console
- Automation
- Zapier, Make, Pabbly Connect
- AI
- AI assistants
How ViralDM fits together
From a DM to your other apps
People reach you on Instagram and on your ViralDM pages. ViralDM answers, saves what matters, and tells the apps you connected. Some apps also send things in.
1 · People reach you
2 · ViralDM does the work
lead.captured, bio.lead, form.submitted, booking.created, order.paid, payment.receivedViralDM receives it
booking.createdPassed on
The events
What makes ViralDM send something
Each event carries what ViralDM knows about the person: name, Instagram username, email, phone, platform, a short message and, for sales, the amount in rupees. Anything not known is left out. Ordinary DMs are not sent to your connectors.
| Event | When it happens | Comes from | Meta event |
|---|---|---|---|
lead.captured | A DM gave an email or a phone number ViralDM did not have yet. | Instagram DMs (your automations and the AI agent) | Lead |
bio.lead | Someone left their details or a message on your bio page. | Bio page | Lead |
form.submitted | Someone answered one of your forms. | Forms | Lead |
booking.created | A call was booked — on your booking page, inside a DM, or on a connected Calendly. | Booking page, DM booking, Calendly | Schedule |
order.paid | An order in your store was paid (products, e-books). | Store and e-books | Purchase |
payment.received | A sale made inside a DM was paid through your payment gateway. | Payments in DMs | Purchase |
mention.story | Someone mentioned you in their Instagram story. Goes to Telegram, Slack and Discord only (never a CRM lead). | Instagram story mentions | — (not sent to Meta) |
automation.step | An automation reached a "Send to a connector" step (or a "Google Sheets row" / "Notion page" step) in the Flow Builder. | Flow Builder | — |
Flow Builder steps. automation.step goes only to the connector the step names (or all of them), never to webhooks or the Conversions API. The six business events go to every connector you connected and to every webhook that ticked them.
Every connector
Pick the app you want to connect
Same groups as the Connectors page in ViralDM. Each guide says which way the data goes, how to connect in one click, and where to find every key if you paste one.
Productivity
Sheets, Notion, Airtable, email lists and CRMs — every lead lands where you already work.
Every new lead, booking and sale from ViralDM becomes a new row in a Google Sheet — automatically.
One click (or an Apps Script link) Read the guide → Notion ViralDM → appAdd every new lead from ViralDM as a page in a Notion database of your choice.
One click (or an integration secret) Read the guide → Airtable ViralDM → appEvery new lead, booking and sale from ViralDM becomes a record in your Airtable table.
One click (or a personal access token) Read the guide → Mailchimp ViralDM → appAdd everyone who gives you an email to a Mailchimp audience — as a contact, never auto-subscribed to marketing.
One click (or an API key) Read the guide → ConvertKit (Kit) ViralDM → appSend people who give you their email to a ConvertKit (Kit) form, so they enter your sequences.
Paste an API secret Read the guide → Zoho CRM ViralDM → appEvery new lead from your DMs, bio page and forms lands in Zoho CRM as a Lead.
One click Read the guide → HubSpot ViralDM → appEvery lead with an email or phone becomes a HubSpot contact — an existing contact is updated, not duplicated.
One click Read the guide →Alerts
A message on your phone or in your team chat the moment something happens.
Get a Slack message in a channel of your choice for every new lead, order, payment and booking.
One click (or a webhook URL) Read the guide → Discord ViralDM → appGet a message in a Discord channel for every new lead, order, payment and booking.
One click (or a webhook URL) Read the guide → Telegram ViralDM → appGet a Telegram message on your phone for every new lead, order, payment and booking.
One tap Read the guide →Sell & book
Payments, your store, bookings and ad tracking.
Send Razorpay payment events into ViralDM, so they reach your alerts, connectors and webhooks.
One click: sign in to Razorpay and allow read-only access (or add a webhook yourself) Read the guide → Shopify Both waysYour AI Agents answer "is it in stock?" and "where is my order?" live inside the DM, and Shopify orders are passed on to your other apps.
One click: install the ViralDM app on your store (or paste a token from an app made before 2026) Read the guide → Calendly App → ViralDMCalls booked on your Calendly reach your Slack, Sheets, CRM and Telegram just like a ViralDM booking.
One click (paid Calendly plan) Read the guide → Meta Conversions API ViralDM → appSend leads, bookings and sales from your DMs, bio page and store to your own Meta Pixel, so your ads optimise on real results.
Paste your Pixel ID and a token Read the guide → Google Calendar Both waysYour real calendar decides which slots people can book, and every booking is added to it.
One click: sign in with Google Read the guide → Meta Pixel ViralDM → appPut your own Meta Pixel on your bio page, store, e-books and booking page to retarget visitors and measure sales.
Paste your Pixel ID on the bio editor Read the guide →Grow
More followers and views: daily trends, auto-posting to your Telegram channel and Pinterest, YouTube.
Link your YouTube channel so ViralDM can read its public numbers — subscribers, views and videos.
Paste your channel URL Read the guide → Daily Trends App → ViralDMEvery morning, what is trending in your niche — so you post on topics people are already searching for.
Pick your category and turn it on — no login Read the guide → Growth Coach App → ViralDMEvery Monday: your follower change, your best post and why it worked, and what to post this week — with hooks ready to use.
Built in — on for every creator with Instagram connected Read the guide → Telegram Channel ViralDM → appYour new Instagram posts and store products are posted to your own Telegram channel automatically — one more place followers find you.
Add our bot to your channel, then post a code Read the guide → Pinterest ViralDM → appEvery new Instagram post and store product becomes a pin on your board, linking back to your bio page or store.
One click: sign in to Pinterest and pick a board Read the guide → Google Search Console App → ViralDMSee what people search on Google to find your website, and which searches are almost on page 1 — with what to change.
One click: sign in with Google and pick your website Read the guide →Automation
Zapier, Make and Pabbly Connect — reach thousands more apps.
Send ViralDM leads, bookings and sales to Zapier, and from there to thousands of other apps.
Your own outgoing webhook Read the guide → Make ViralDM → appSend ViralDM leads, bookings and sales to Make, and from there to thousands of other apps.
Your own outgoing webhook Read the guide → Pabbly Connect ViralDM → appSend ViralDM leads, bookings and sales to Pabbly Connect, and from there to thousands of other apps.
Your own outgoing webhook Read the guide →AI
Run ViralDM from Claude, ChatGPT and other AI assistants.
Words you will see
Four words, explained once
One click
You press Connect, sign in on the other app's own page and press Allow. Nothing to copy. The other app decides what ViralDM may do, and you can remove it there any time.
Key or token
A long secret code from the other app that lets ViralDM act for you. Paste it only into ViralDM, never into a chat or a DM.
Webhook
A webhook is a web address (URL) that one app calls the moment something happens, so the other app hears about it instantly.
Event. One thing that happened — a new lead, a booking, a sale — sent as one small message to your apps.
What is a webhook?
A webhook is a web address (URL) that one app calls the moment something happens, so the other app hears about it instantly.
Does every DM go to my connectors?
No. Only the six business events — a new lead, a bio page lead, a form answer, a booking, a paid order and a DM payment — plus the Flow Builder steps you add yourself. Ordinary DMs stay in your inbox.
Do connectors cost extra?
No. Connectors and outgoing webhooks are part of every ViralDM plan, including Free. A few apps need a paid plan on their side — Calendly for booking notices, and Zapier for its webhook trigger.
Are my keys safe?
Keys and tokens you connect are stored encrypted and are never shown back in your browser. One-click connections only ask the other app for the access they need, for example "create Leads" in Zoho CRM.
What happens if a connected app is down?
ViralDM tries once and moves on, so your DMs are never slowed down. The failure and its reason show on that connector in ViralDM; the next good send clears it.
How do I stop sending to an app?
Open Connectors in ViralDM, open the connector and press Disconnect.
Connect your first app
Connectors are included on every ViralDM plan, including Free.
