Buying reach is expensive. The thing that is free — somebody telling a friend — nobody counts, so nobody grows it either. Two features do exactly that: they turn that recommendation into a loop that runs inside the DM.
Loop 1: Friend Loops
Your follower types a keyword, say FRIEND. They get their own code back — something like FRIE-7K3A. They send that code to a friend. The friend follows you first (this is enforced), then DMs the code. Now both of them get a reward: one for the friend, one for the person who sent it.
The result is that a new follower is already in your DMs on day one, and they arrived because a friend told them, not because of an ad.
- The reward can be anything — a message, a link, or a code from Coupons.
- How many friends are required is up to you. Start with one.
- The page shows how many codes were created, how many friends arrived, how many rewards went out, and who your top referrers are.
- Put
{{refer:FRIEND}}at the end of any automation reply and the codes start handing themselves out.
Loop 2: Creator Circle
Everyone knows about cross-promotion and nobody does it regularly, because asking is awkward and keeping the exchange fair is hard. Both of those problems disappear here.
You join by writing your niche, your language, your freebie keyword and one line about yourself. Creators in your niche and size range show up. After that, a small partner card is added to the end of your freebie DM — and yours is added to theirs. Which partner appears is decided by a ledger: whoever you owe the most.
The rules are built in: one card per follower per week, never on a public comment reply, and never the same partner twice to the same person. The page shows how often you showed them, how often they showed you, and how many people came to your DMs from them.
How to run both together
- Build a genuinely good freebie first — something people actually want.
- Put a Friend Loop on it. Now every freebie is a chance at a new follower.
- Join the Circle. Your freebie DM carries a partner card, and theirs carries yours.
- Look at the numbers after a month: how many friends arrived, how many came from partners. Grow whichever is working.
One honest caveat
These loops only work if your freebie is genuinely useful. No loop runs on a weak freebie — people simply do not share the code. Make the thing good first, add the loop after.
The Circle invite link is also your affiliate link, so creators you bring in earn you a commission on their plan for a year — details here.