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Instagram DM automation for artificial and imitation jewellery sellers

ViralDM answers each comment in the DM with the price and photos, matches a screenshot to the right product, takes payment by UPI in the chat, and keeps answering while you are live.

First month of Starter free, no card. After that the Free plan stays free forever.

A woman taping a parcel shut, ready to ship
They write“PRICE”
They get, in the DMPrice, photos and a UPI Pay button

What your followers ask

Jewellery Reels move fast: a kundan set, a pair of jhumkas, an anti-tarnish chain — and fifty comments asking “price?”, “PP”, “restock?” and “COD?”. Buyers also send a screenshot of your story with one word: “this?”. Every unanswered comment is a sale that goes to the next page.

  • Price?
  • PP
  • Is this anti-tarnish?
  • Restock?
  • COD available?
  • Matching earrings?

Ready-made setups

5 setups for jewellery sellers

Each one starts from a comment, a story reply or a DM. The plan shown is the lowest one the setup needs, checked against ViralDM’s feature list on 15 October 2026.

Comment keywordPRICE · PP · LINKFree

Comment PRICE → price and close-up photos

Pick the Reel, add the words your buyers use, and the DM carries the price, the material and two close-up photos. A public reply under the comment tells others to check their DMs.

Works on the Free plan. Built from:

Example · sample names and prices

@followerPP

↳ youCheck your DM 💌

Ye kundan choker set ₹1,299 ka hai, earrings saath me. Anti-tarnish finish ✨ Lena ho to "BUY" likho.

Photo in a DMthis one?Starter

A screenshot → the exact set, with its price

Visual Search compares the photo with the cover photos of the products you added and replies with the matching card, price and Buy button. It is built for visual products like jewellery; when it is unsure it asks “which one?” with up to three cards.

Needs Starter or above. Built from:

Example · sample names and prices

Screenshot of your Reel ye wala? Ye oxidised jhumka hai, ₹449 👇 Card me Buy button hai.

Comment keywordcaption codeFree

One automation for the whole catalogue

Put the same code in the caption of every jewellery post, and one automation answers comments on all of them — with your catalogue and a line asking for a screenshot of the piece they like.

Works on the Free plan. Built from:

Example · sample names and prices

@followerprice

Pura catalogue neeche hai 👇 Jo piece pasand aaye uska screenshot bhej do, price turant bata dungi.

DM keywordBUYFree

BUY → a UPI Pay button, and the screenshot checked

The DM carries a pay page for the exact amount. The buyer pays your UPI ID and sends the screenshot; on Free you confirm it, from Starter AI checks the amount, your UPI ID and the UTR first, and flags edited amounts and reused screenshots.

Works on the Free plan. Built from:

Example · sample names and prices

BUY Done 💛 Pay link neeche. Screenshot ke saath apna address bhi bhej dena. ₹1,299 · Pay in any UPI app

Live commentPRICE · MINEStarter

Live sale → every “price” comment gets a private DM

While you are live, comments with your keyword get a private DM with the price list and how to pay, so you can keep showing pieces instead of reading the chat.

Needs Starter or above. Built from:

Example · sample names and prices

@followermine 🙋

Live price list 👇 Jo piece chahiye uska number bhejo, pay link bhej dungi.

Instagram lets a business message people only after they comment, reply to a story or send a DM. Every setup here starts from one of those. Payments go to your own UPI ID; ViralDM takes no cut. Compare the plans →

Questions

Jewellery sellers, answered

Something missing? Ask us

Every design has a different price. How do I handle that?

Keep one automation per Reel with that piece’s price, or add your products once and let Visual Search reply with the exact card from Starter. The Free plan has 1 automation, Starter 3, and Growth has no limit.

Can I take COD orders?

ViralDM does not collect cash or book couriers. You can take the order details in the DM and say whether you offer COD; the UPI Pay button is for prepaid orders.

Will so many DMs get my account blocked?

ViralDM uses the official Instagram API and only replies to people who wrote to you first. Replies are paced — up to 600 an hour — with human-like delays, and Surge Guard slows down rather than dropping replies when a Reel goes viral.

Can buyers reply in Tamil or Bengali?

Yes. From Starter, AI replies answer in the language the buyer wrote in — English, Hinglish or any of 9 Indian languages. On Free, the replies you write go out as written.

Can ViralDM message people who only follow me or like my posts?

No. Instagram lets a business message someone only after they comment, reply to a story or send a DM, and it does not tell any app about new follows or likes. ViralDM answers those three, through the official Instagram API.

What does ViralDM cost?

The Free plan stays free, with unlimited DMs, 1 automation and 3 keywords. Starter is ₹499 a month with 3 automations of 5 keywords each and 3,000 AI replies a month; Growth is ₹1,499 a month with no limit on automations or AI replies. Your first month of Starter is free, no card needed.

Set this up on your own account

Your first month of Starter is free, no card needed. After that the Free plan stays free forever.

Start free · ₹0 for 30 days App