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Instagram DM automation for travel agents and tour operators

ViralDM sends the itinerary and price to every commenter, asks for a WhatsApp number before the full details if you want the lead, books a planning call from your free slots and takes the booking advance by UPI in the chat.

First month of Starter free, no card. After that the Free plan stays free forever.

Three friends smiling at their phones
They write“TRIP”
They get, in the DMItinerary PDF and price per person

What your followers ask

A trip Reel — Spiti in June, a Kerala houseboat, a Bali group departure — fills up with “price?”, “itinerary?”, “dates?”, “per person or per couple?” and “from Delhi?”. These are planning conversations, and they move to whichever agent replies first with real details.

  • Price per person?
  • Itinerary?
  • Next dates?
  • Starting from Delhi?
  • What is included?
  • Is a visa needed?

Ready-made setups

5 setups for travel agents

Each one starts from a comment, a story reply or a DM. The plan shown is the lowest one the setup needs, checked against ViralDM’s feature list on 15 October 2026.

Comment keywordTRIP · ITINERARY · PRICEFree

Comment TRIP → the itinerary PDF and price

Pick the Reel and the DM carries the day-by-day itinerary as a PDF, the price per person and the next departure dates.

Works on the Free plan. Built from:

Example · sample names and prices

@followerITINERARY

↳ youItinerary sent in DM ✈️

Spiti 7D/6N ka itinerary neeche hai 📎 ₹21,999 per person, Delhi se. Next batches: 8 June, 22 June.

Comment keywordDETAILSFree

Full details → after their WhatsApp number, or straight to WhatsApp

Ask for a WhatsApp number before the full price sheet goes out — 25 leads a month on Free, no limit from Starter — or move them to your WhatsApp in one tap with a pre-filled message.

Works on the Free plan. Built from:

Example · sample names and prices

@followerDETAILS

Full details WhatsApp pe bhejta hoon — ek tap me chat khul jayegi 👇 Open WhatsApp

DM keywordCALL · PLANFree

CALL → a planning call slot in the chat

For custom trips, the DM lists your next free call slots as buttons. The traveller taps one or replies with its number, and the call is confirmed in the chat.

Works on the Free plan. Built from:

Example · sample names and prices

honeymoon plan karna hai, call ho sakti hai? Zaroor! Free call slots 👇 1. Thu, 6:00 pm 2. Fri, 11:00 am Tap a time, or reply with its number. 2 Booked ✅ a planning call with Wanderlust Trips, Fri, 11:00 am.

DM keywordBOOKFree

BOOK → the advance by UPI to hold the seat

Send a pay page for the booking advance. The traveller pays your UPI ID and sends the screenshot; on Free you confirm it with one tap, from Starter AI checks the amount and UTR first.

Works on the Free plan. Built from:

Example · sample names and prices

BOOK 8 June batch ke liye ₹5,000 per person advance 👇 Baaki departure se 15 din pehle. ₹10,000 for 2 · Pay in any UPI app

Any DMincluded? visa?Starter

“What is included?” → answers from your own trip notes

Add inclusions, exclusions, cancellation terms and visa notes to AI Brain; the AI answers from them in the traveller’s language and understands voice notes in Hindi, Hinglish and English.

Needs Starter or above. Built from:

Example · sample names and prices

Price me hotel aur khana included hai? Haan — 6 nights stay, breakfast + dinner, aur Delhi se tempo traveller. Lunch aur entry tickets alag.

Instagram lets a business message people only after they comment, reply to a story or send a DM. Every setup here starts from one of those. Payments go to your own UPI ID; ViralDM takes no cut. Compare the plans →

Questions

Travel agents, answered

Something missing? Ask us

I run many trips with different prices. Will that work?

Yes. Attach one automation to each trip’s Reel with its own itinerary and price. The Free plan has 1 automation, Starter 3, and Growth has no limit.

Can travellers pay by card?

If you connect your own Razorpay account, the pay page also offers cards and netbanking. Without it, travellers pay your UPI ID directly. ViralDM takes no cut either way.

Does ViralDM book flights or hotels?

No. It handles the Instagram conversation — itinerary, questions, the call, the advance. Your bookings stay with you.

Can I follow up with people who asked but did not book?

Within Instagram’s rules, yes: a sequence can send a follow-up DM later the same day, and a broadcast can reach everyone who messaged you in the last 24 hours. Instagram does not allow automated messages once 24 hours have passed since their last message, so a reminder a week later is not possible.

Can ViralDM message people who only follow me or like my posts?

No. Instagram lets a business message someone only after they comment, reply to a story or send a DM, and it does not tell any app about new follows or likes. ViralDM answers those three, through the official Instagram API.

What does ViralDM cost?

The Free plan stays free, with unlimited DMs, 1 automation and 3 keywords. Starter is ₹499 a month with 3 automations of 5 keywords each and 3,000 AI replies a month; Growth is ₹1,499 a month with no limit on automations or AI replies. Your first month of Starter is free, no card needed.

Set this up on your own account

Your first month of Starter is free, no card needed. After that the Free plan stays free forever.

Start free · ₹0 for 30 days App